Are you looking for the ultimate marketing technique that is the most effective for growth and business success?
The Best B2C Consumer Marketing Strategies
Street Marketing
Street Marketing allows you to become a familiar face within the local community. To create the best results, focus on a particular location, customer base and identity. Street marketing involves any type of marketing that happens outside the business premises, including leaflet distribution, free product samples and lead generation. Cities such as Manchester and Liverpool thrive from street marketing. Click here for street staff in Manchester.
Direct Selling
Directly selling is where you market and sell products directly to the customer. (Clues in the name, right.) Your sales team will work to build relationships with customers away from a retail-like atmosphere. Did you know that more than 50% of customers will make a purchase from direct selling within the next 6 months?
Internet Marketing
Online marketing combines web and email as a way of advertising your services/products. This can help to drive e-commerce sales. Social Media also plays a key role in internet marketing as a way of promoting new products/services; however this is typically used in conjunction with typical marketing methods. Visit this website.
Word of Mouth Advertising
This type of advertising is often considered the ‘best’ as it is organic and unpaid, yet has really powerful results. This is because those recommending your brand aren’t gaining anything from it, other than sharing a good company. Ensure your customers have a positive experience and they will most likely recommend you to other people.
Billboards and Bus Advertising
Outdoor advertising is very popular for attracting local business to your website. Using bus routes and road networks you can pin point your adverts to target an exact audience. With the advent of digital billboards you can even choose a time and day to promote your brnad. Outdoor advertising.
Ecommerce
Not keen on bricks and mortar? The world of e-commerce opens many opportunities to sell the the whole of the UK regardless of where you are based. Google is queried over 185,000 times a second. The internet means cheap prices and super fast delivery. With the advent of Amazon and eBay, the vast majority of e-commerce websites in the UK closed, with over 3450 closing in 2020-2023.
Gaining organic traction in Google became increasingly difficult against such strong competition. Here is an example of a specialist e-commerce site that is attracting roofing sales both locally and across the UK. It is an excellent example of how it is possible to use a niche market to beat the more prominent players.
